A new vision of Africa

A fully integrated textile chain in East Africa

StartAfrica creates, commercializes and promotes socially responsible products and brands, designed and produced in East Africa, with the intention of creating qualified job opportunities and generating resources for social impact projects, based on a sustainable economy. Its mission is to spread a new vision of Africa that underlines the potential, characteristics, capacity and desire to grow. For this reason, the company is committed to sustainable production of shirts Made in Africa and is working to sustain a fully integrated textile chain in East Africa.

Asmara

In 1889 Asmara became the capital city of Eritrea, the first colony of the Italian Empire. Truly believing in the local resources, many Italian businessmen invested in the creation of productive and commercial activities, transmitting also the knowledge and skills to the Eritreans.
With its history and its link to Italy, StartAfrica has chosen the city of Asmara to locally promote professional values in a work environment where employees have the possibilities to grow and the company to let people see Africa from a new point of view.

Za.Er.

Za.Er. is a pioneering project born with the retraining course of an important textile company called Barattolo. Today it produces around 800 shirts daily, for a total of 240.000 a year. The objective is to exceed annual production of 300.000 shirts, by the year 2017.
  • 90

    Spinning

    Employees that transform the African cotton fiber into twisted yarn

  • 250

    Shirt production

    Employees involved in the production of shirts

  • 110

    Other packaging

    Employees involved in the packing of linens, trousers, polo shirts, sweatshirts and pajamas

  • 90

    Services

    Employees that offer services to production

Clients

  • NARA CAMICIE
  • STELIO
  • LA RINASCENTE
  • SORELLE RAMONDA
  • PIERRE CARDIN
  • IMEC
  • AGESCI
  • DOLCEVITA
  • ILLUM
  • MC2 Saint Barth